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My goal was to make the best package design that captures the high-end quality of the product. The most unique thing about my design is its shape. To enhance the values of commitment and credibility of the brand, I used the image of a hand gesture holding something precious. I simplified the hand shape and combined them to create a hexagonal package. Toned down brown color was used for the package to create a feeling of nature. On top of the package, tiger’s stripe patterns embodies the spirit of good health and strength. Brushstrokes were added to the ginseng to create traditional feel and ginseng flowers were partially used as a highlight.
Bundang, South Korea