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Curve were used to create a new design that is distinguished from other design.
The motif was taken from the process of boiling the ginseng and the structure of the box was given shape in a curved manner. In case of the container and the pouch structure, it expressed the image of a drop of ginseng resulting from devotion during the boiling process. The graphic image expressed the fragrance rising from the ginseng roots by using graphics and the colors vary yet they are balanced so the effects of ginseng were further optimized.
Seoul, South Korea, South Korea