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4ding / pudding package design


Using seasonal fruits, we made this pudding package. For instance, we used fruits in seasons like strawberry representing spring, watermelon representing summer, and pomegranate representing autumn, and mandarin representing winter. The number “4” in 4ding represents the number of four seasons, four flavor and four color and “ding” in 4ding is derived from pudding. we compose fruit images on the upper surface and pudding images beneath the surface to make the general silhouette look like the shape of pudding. We utilized following Chinese characters to represent each season: 春 for spring, 夏 for summer, 秋 for autumn, and 冬 for winter.


Hoseo University

Hoseo University
Asan-si, South Korea