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NuVinci® / Website


Discipline: Communication


Discipline: Communication

The US-American company Fallbrook Technologies, known for pioneering engineering work of the first stepless shifting gear, is bringing now its cycling gear products to the European market. The sophisticated technology is hardly comprehensible for the target group, especially e-bike users. So experience the technology should be the way of presentation. The website is fully dedicated to this spirit and idea: large and beautiful images take the user directly into the cycling experience, and crisp explanatory notes provide an easy comprehension of the technology's advantages.

  • TARGET GROUPS Consumer / User, Trade / Industry, Other target groups:: Hersteller


  • DEVELOPMENT TIME up to 12 months


Client / Manufacturer

NuVinci Cycling

NuVinci Cycling
Division of Fallbrook Technologies
RK Zwolle, Netherlands


wysiwyg* software design gmbh

wysiwyg* software design gmbh
Düsseldorf, Germany

Jennifer Daniel

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