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Countless Glasses / Commercial building

Countless Glasses

Discipline: Architecture

Countless Glasses

Discipline: Architecture

For this project, a dilapidated building in the major city is renovated as an optical chain-store. Most existing glasses stores have general signs without any differences between them. First, façade of this project was consisted of more than 3,600 double forms of glasses aluminum panels, and all glasses panels were illuminated by built-in LED lighting fixtures. It was symbolized itself as a glasses store. Likewise, interior design also used glasses patterns. The building provides the sophisticated images to consumers, and through the identity in this building, our client’s optical chain-store imprints on consumers’ mind as well.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2015

Client / Manufacturer

DAVICH Optical-Chain

DAVICH Optical-Chain
Seoul, South Korea

Design

JOHO Architecture

JOHO Architecture
Seoul, South Korea

Jeonghoon Lee