Countless Glasses
Commercial building
DAVICH Optical-Chain
For this project, a dilapidated building in the major city is renovated as an optical chain-store. Most existing glasses stores have general signs without any differences between them. First, façade of this project was consisted of more than 3,600 double forms of glasses aluminum panels, and all glasses panels were illuminated by built-in LED lighting fixtures. It was symbolized itself as a glasses store. Likewise, interior design also used glasses patterns. The building provides the sophisticated images to consumers, and through the identity in this building, our client’s optical chain-store imprints on consumers’ mind as well.
Client / ManufacturerDesign
DAVICH Optical-Chain
Seoul, KRJOHO Architecture
Seoul, KRDate of Launch
2015
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User