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ZWILLING is a traditional German knife manufacturer, renowned around the world for its high-quality knives and premium kitchenware. Our job was to digitally transform the umbrella brand and the sub-brands. How can the ZWILLING brand website distinguish itself from the corporate design of the parent company, developed especially for the onlineshop? The style remains the same: elegant, minimalist and sophisticated. The generous use of white and grey forms a link of recognition to the shop, while additional grey gradients and a new image format provide the necessary autonomy.
ZWILLING J.A. Henckels AG
Alina Schlaier, Mohshiour Hossain, Oliver Kasparik, Charlotte Block, Melanie Weißenborn, Sima Niroumand