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What´s your story? / Corporate Design

What´s your story?
What´s your story?

Discipline: Communication

Discipline: Communication

What connects people to brands? What makes some brands as indispensable as loyal friends? What makes this charisma so powerful that no one can resist? We developed a special method of work: the brand story. The key visual of the brand story arranges illustrations that look like spontaneous scribbles to a consistent story. In four steps, from brand identity through brand story and brand design to brand experience, the central theme of our branding process is shown – the brand story. The appearance of the brand story itself is so striking as possible, understandable to everyone and telling through the scribble style and approachable.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2014

Client / Manufacturer

Zeichen & Wunder GmbH

Zeichen & Wunder GmbH
München, Germany

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Design

Zeichen & Wunder GmbH

Zeichen & Wunder GmbH
München, Germany

Go to profile