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Becker Büttner Held / New brand identity

Becker Büttner Held
Becker Büttner Held

Discipline: Communication

Discipline: Communication

The main focus of this project was to develop a corporate design that reflected the unique character and mindset of the law firm across all locations. The new wordmark is based on a calligraphy design which features the three initials, B, B and H, drawn using a single continuous line. Thanks to its unique typographical design, the wordmark has a very personal, friendly and professional look. The logo is an individual and modern symbol, featuring a distinctive style and clear, self-confident color. We also redesigned the firm brochure and designed all accompanying communication materials, the website as well as the brand and design manuals.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2014

Client / Manufacturer

Becker Büttner Held

Becker Büttner Held
Berlin, Germany

Design

Zeichen & Wunder GmbH

Zeichen & Wunder GmbH
München, Germany

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