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TomTom Spark / Music GPS fitness watch

TomTom Spark
TomTom Spark

Discipline: Product

Discipline: Product

TomTom Spark is an all-new music GPS sports and fitness watch. This easy to use, all-in-one wireless music player motivates training sessions, allowing users to listen to music during workouts with remotely controlled bluetooth headphones, without the need for cables or phones. A built-in heart rate monitor tracks heart metrics without the need for a chest strap and the multi-sport mode means users can track indoor and outdoor sporting activity including running, cycling, swimming, treadmill, indoor cycling and gym workouts. Spark’s new and improved streamline design can be customized with a wide range of strap designs and module colors.

  • ASSESMENT CRITERIA Aesthetics, Practicability, Usability + Ergonomics

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME up to 12 months


Client / Manufacturer


TomTom International B. V.
Amsterdam, Netherlands

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therefore Ltd.
London, United Kingdom

Martin Riddiford, Jonathan Chan

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