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Allwin / Group auction platform

Allwin
Allwin

Discipline: Communication

Discipline: Communication

Allwin pursues fandom commerce where consumers can purchase valuable goods they want for right prices, not focusing on price-based competitions. Based on this, valuable consumption-centered fandom commerce, Allwin visualizes experiences and actions of users who discover goods they want and bid prices they want, as a flag motif at the overall touch-points both online and offline and provide Allwin's unique brand experiences for customers. With a motif of a flag representing a win-win sales approach and fandom, Allwin identified its design essence through expressing Allwin's brand values and concept of a rightful virtuous cycle.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, North America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

ALLWIN

ALLWIN
Fandom Biz Lab, Service Design Team
Seoul, South Korea

Design

PlusX

PlusX
Seoul, South Korea

Myungsup Shin, Junhyuck Chun, Dajung Hyeon, Taesu Im, Minkyung Kim

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Design

ALLWIN

ALLWIN
Fandom Biz Lab, Service Design Team
Seoul, South Korea

Changjun An, Jiae Shin, Selly Cha