YG × Woori Bank
Collaboration packaging
YG ENTERTAINMENT Design Lab
YG ENTERTAINMENT has partnered up with Woori Bank to launch a bank card that features various discounts on YG merchandise. The package includes YG x Woori Bank card in a limited gold edition as well as some exclusive vouchers. The design is inspired by VIP invitation cards. The wrapper is colored black, while all other elements such as the font, the card holder and the voucher envelope are in gold, so that they stand out against the dark background for an eye-catching look. This contrast imparts an impression of exclusiveness and therefore provides a sense of pride and uniqueness to the cardholders.
Client / ManufacturerDesign
YG ENTERTAINMENT Design Lab
Seoul, KRYG ENTERTAINMENT Design Lab
Seoul, KRDate of Launch
2015
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User