Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Rosenthal The Weddinglope / Packaging

Rosenthal The Weddinglope
Rosenthal The Weddinglope

Discipline: Packaging

Discipline: Packaging

At German weddings, it is customary to wish the bride and groom luck by smashing porcelain. The noise, they say, drives away evil spirits. Rosenthal, the world’s leading manufacturer of fine tableware, was inspired by this tradition. They created an innovative designed voucher delivery method for tableware, everyone’s first choice of wedding gift: Rosenthal The Weddinglope. The first envelope made entirely from porcelain. What makes The Weddinglope design so special is that the wedding gift, a voucher for tableware, is sealed inside. To get to the voucher, you have to smash The Weddinglope.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Further localization:: Deutschland

  • DEVELOPMENT TIME up to 12 months


Client / Manufacturer


Rosenthal GmbH
Selb, Germany

Go to profile

Kolle Rebbe

Kolle Rebbe GmbH
Hamburg, Germany

Sascha Hanke, Rolf Leger, Christian Doering, Nadine Nolting, Sarah Sommer

Go to profile