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Excella® Flat / Fastening element

Excella® Flat

Discipline: Product

Discipline: Product

We aimed to overhaul the entire zipper design, to create something solid and high-quality like a watch strap. By devising a way to smoothen element engagement despite smaller inter-element gaps, we perfected a luxury zipper with a sense of flatness and seamlessness. This revolutionary design establishes the zipper as a luxurious embellishment, rather than just a fastening device. New technology is used to achieve high-quality operability to match the external beauty. The complex shape is created using new die-cutting and attachment methods. Flexibility is achieved by an optimal balance between esthetics and strength.

  • ASSESMENT CRITERIA Aesthetics, Innovation

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME other period:: 6 years

  • DATE OF LAUNCH 2014

Client / Manufacturer

YKK ITALIA S. p. A.

YKK ITALIA S. p. A.
Pero, Italy

Design

YKK CORPORATION

YKK CORPORATION
Tokyo, Japan

Futoshi Kozato

Design

KEN OKUYAMA DESIGN

KEN OKUYAMA DESIGN
Tokyo, Japan

Ken Okuyama