Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Wild Turkey Master's Keep / Spirit bottle limited edition

Wild Turkey Master's Keep

Discipline: Packaging

Wild Turkey Master's Keep

Discipline: Packaging

Wild Turkey Master's Keep is delivered in a distinguished bottle that reflects the craftsmanship and passion that went into the bourbon itself. Made of the highest-quality crystalline glass, the bottle’s unparalleled clarity showcases the rich color of the liquid. An intricately embossed work of art, it brings the iconic image of the wild turkey to life in a way that you can see and feel in exquisite detail. O-I used multiple proprietary processes to retain the high level of dimensional detail needed for the bottle design. As a result, the iconography successfully appears as if it is formed into the sidewall of the bottle.

  • TARGET GROUPS Consumer / User, Further specification:: Wild Turkey fans and Bourbon Connoisseurs

  • TARGET REGIONS Australia/Oceania, North America

  • DEVELOPMENT TIME up to 12 months


Client / Manufacturer

Campari America

Campari America
San Francisco, CA, United States



Perrysburg, OH, United States