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AproVIEW S2 / Head up display


Discipline: Product


Discipline: Product

AproVIEW head up display is perfectly suited for drivers seeking a safe driving experience with trend, technology and style. GUI was redesigned to provide simple and intuitive information to the driver using appropriate colors, shapes and interactions. The radiator-like form helps the product suit all car interiors, reduce sun glare, hide air vents for minimalism and reduce chunkiness of the product. AproVIEW is distinguished from competing HUDs with technologies found only in pre-installed premium cars such as Virtual Distancing and Ghost Prevention. AproVIEW takes care of the driver while making the driving experience fun, enjoyable and safer to drive.

  • ASSESMENT CRITERIA Aesthetics, Innovation, Safety

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME 13 - 24 months


Client / Manufacturer

HLB Co., Ltd.

HLB Co., Ltd.
Seoul, South Korea


Disegno T9

Disegno T9
Ulsan, South Korea

Prof. Yunwoo Jeong Kyohwe Goo, Jeongmin Park, Boram Noh, Hyebin Song