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ARA Swiss / wrist watch collection

ARA Swiss
ARA Swiss

ARA Swiss is a wrist watch collection that strives to evoke a new fascination while sharing the elegance of the round classic. The delicate patterns of the overlapping hands bring an emblematic microstructure to mind. The idea conveys a feeling of time passing due to visual effects of the motion. Every minute has its very own feel, every second its unique vibe. Together, case and dial form a slim and compact construction, machined out of one block of aluminium. The collection can be extended by different colour combinations and patterns. The making of all parts adopts the industrial standards of established manufacturers in Switzerland.

University

ECAL

ECAL
Ecole cantonale d'art de Lausanne
Renens/Lausanne, Switzerland

Seraina Lareida,
ECAL