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This project is about the development of a trailer focused on presenting books. Using fluid animation and illustrations I designed a booktrailer for William Gibsons’ Neuromancer with minimum spoilers and teaser-like screenplay / visuals, caring not to harm the reader’s imagination and rethinking the concept of trailers.
Also I have shown that it is possible to expand its use beyond the movie industry, like book advertising - a new area where the investment on hiring designers and audiovisual professionals can improve the way independent authors and publishing houses approach theirs products to people.
São Paulo, Brazil