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iF SOCIAL IMPACT PRIZE

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Toyi / Creative Play Kit

Discipline: Product

Discipline: Product

ToYi is a creative play kit that inspires kids to invent their own toys. All that’s needed is imagination and ToYi. Children can use everything in their environment to create toys with ToYi. The kit includes rubber wristbands and some tools for customization. To create a toy, you first pick an object or material (box, rock, bottle, paper towel roll etc.), then wrap it with rubber wristbands and customize it using other tools.
Why ToYi?
– Designed for simple, personal and affordable toys
– Upcycle with ToYi! You can use the tools again and again with household recyclables to create your toy.

The combination that can be made with waste disposables is a strong design idea. It appears to be something affordable (easy manufacturing), it invites to play and above all its simplicity is sympathic.
Jury Statement
When I received your message, I thought I had misread the email. I read the mail many times and showed it to a friend before I was able to believe that I'd won. This price is so important for me, especially at the beginning of my career. It's a big honor and a great confirmation for me. Thanks for all the support and opportunities. I am very happy I've won. (Yeeey! I win! )
Winner Statement
University

Elif Atmaca

Toyi
İstanbul, Turkey

Elif Atmaca,
Gazi University

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