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SIGNCUBE / Signpost


Interaction sign that show the way with 3D by using cube.

When people go to strange place, they find signpost first. But general signpost don’t provide intuitive information because of the limited dimension; 2D. Real world especially building is not 2D but 3D. So, this kind of 2D signpost is ambiguous and makes people confusing.

Then, what about 3D? If signpost is 3D, you can represent most of direction; right, left, up, down, back, forth and even diagonal. So, the most appropriate shape is cube. Cube is similar with building and can represent all direction. As a result, people can get direction of goal intuitively with this product.



Daejeon, South Korea

Yun Woo Jeong,