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With 26 cases of dynamic logo and verified by experts, dynamic logo is divided into recreational dynamic logo, practical dynamic logo, customized dynamic logo and personalized dynamic logo. Then through the analysis of samples which were collected, found that customized dynamic logo let users have better emotional experience and functional experience.
The customization attach importance to each person. Therefore, the purpose of using customized dynamic logo is that to make each person has their own identity recognition in the group. And it also can use on business card, envelope, note paper…etc.
Yuan Ze University
Taoyuan City, Taiwan
Wen - Shuo Chang,
Yuan Ze University