Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Yogurt / Yogurt carton

Yogurt
Yogurt

The package of "The Traditional Beijing Yogurt" is just consist of the ceramic bottle and a square of paper seal. The environmentally friendly package saves material. Based on this, the design increases its interestingness. Since the company aiming to extend the traditional Chinese yogurt to the whole world, the images of the cartoon children with different skin colors from different countries are printed on the package. Their rich and funny expressions show that the yogurt is not only tasty but interesting. When you drink the yogurt, there is also a straw in the mouth of the child on the package, so who is the one drinking?

University

Beijing Normal University

Beijing Normal University
Beijing, China

yaqi li,
Beijing Normal University