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Tasty Phonetic Symbols / Brochure

Tasty Phonetic Symbols
Tasty Phonetic Symbols

Discipline: Communication

Discipline: Communication

"New immigrants" are people from abroad who have married Taiwanese nationals and settled in Taiwan. In order to be able to communicate with family and to educate the children, speaking Chinese becomes a most important task. The Taiwanese phonetic spelling system is just as important as English letters and Chinese pronunciation consists of Mandarin phonetic symbols, the basis of learning Chinese. To make learning easier for new immigrants, “Tasty Mandarin Phonetic Symbols” uses Taiwanese everyday snacks. Each snack represents a phonetic symbol to make learning easier and more memorable through association with everyday food.

A very thoughtful work with an innovative and skilled approach to a unique problem. The concept has been very well presented.
Jury Statement
It's really a surprise to me! I checked this notification three times! Just wanted to make sure it was true ...
Winner Statement

National Taiwan University of Science and Technology

National Taiwan University of Science and Technology
Taipei, Taiwan

I-Chen Huang,
National Taiwan University of Science and Technology

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