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Formoosa is a series of healing bathing products, such as soap and shower
gel, made from 6 different tree species in Taiwan. The structure of the
package imitates the flowers or fruits of those tree species. An extra letter
“o” is added to the word “Formosa” to make it as “moo”, meaning wood
and bathing while pronounced in Chinese language.
Fragrant wrapping paper is used to pack soap, which makes the paper
smells pleasant and could even be used a sachet. While unfolding the
package, brief introduction of the healing features of the tree species is
Department of Visual Communication