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Nike watch / Nike watch

Nike watch
Nike watch

To apply new watches by Nike, the Nike swoosh works
as the watch pointer. The campaign consists of four different
motifs, which have a different watchface. The minimalist
representation supports the presence of the recognizable
brand Nike. By the unique representation, a product is shown
without actually showing it. The watch is just displayed by the
logo of the Nike, the swoosh. The illustration is simply,
contemporary and clear.The colors are lit and conspicuous
and fits the brand Nike. The campaign can be seen outside on
city lights or directly in the stores.


European school of design

European school of design
Frankfurt, Germany

Nicole Niedziela,
European school of design