Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Bijou / Luxury handbag


Purses afford women the luxury of style that allows them to express themselves while covering up the intricate job of carrying personal belongings. What women carry becomes an extension of their body, including smart devices. Luxury purses can be inconvenient for daily challenges because of limited size and lack of smart devices protection as they become entangled or lost. Bijou has hidden magnetic components to consolidate multiple purse styles that can adapt to one bag that can be easily separated. It effortlessly snaps together and detaches with accessible compartments that securely store smart devices with the luxury of convenience.


Academy of Art University

Academy of Art University
San Francisco, United States

Erica Brown,
Academy of Art University