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Porsche Panamera Book / Book

Porsche Panamera Book
Porsche Panamera Book

Discipline: Communication

Discipline: Communication

The Panamera is not a typical Porsche: four doors, four seats, the functionality of a limousine. To highlight its facelift of 2013, we decided for an even impressive form: a coffee table book. Using the "force of the extremes" theme, the consumer is able to get to know the mindset of the Panamera on pages generous in its design. Each chapter has its own story with its own picture language: from a glimpse behind the scenes of the photographer Igor Panitz over a visit to the three cooking brothers of the „El Celler de Can Roca“ to an interview with real Porsche engineers.

Client / Manufacturer

Chromedia Dialogmarketing

Chromedia Dialogmarketing GmbH
München, Germany

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Client / Manufacturer

Dr. Ing. h.c.F. Porsche AG

Dr. Ing. h.c. F. Porsche AG
Stuttgart, Germany

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Design

Chromedia Dialogmarketing

Chromedia Dialogmarketing GmbH
München, Germany

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