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iF SOCIAL IMPACT PRIZE
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Present your project for free and win your share of EUR 50,000 in prize money.

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Sharing is Käring / Sharing Cleaning Appliances

Sharing is Käring
Sharing is Käring
Sharing is Käring
Sharing is Käring
Sharing is Käring

Discipline: Product

Sharing is Käring
Sharing is Käring

Discipline: Product

The ‘SHARECONOMY‘ trend with its focus on shared resources rather than private property has spread to all areas of life. People tend to replace private property with shared resources. With this smart sharing system, Kärcher can find its way into every urban household. A smartphone app provides advice on cleaning matters, shows where the nearest Kärcher equipment is located, and allows the user to book the required devices. The public sharing station provides the Kärcher equipment.

The cultural shift described has not yet been made into the area of appliances. It is important for designers to challenge normative ideas of ownership and distribution and this project is a good example of that.
Jury Statement
We were very happy to hear that our project won an iF STUDENT DESIGN AWARD! It's very motivating to get this acknowledgement and to see that other people also think our idea of the "Sharing is Käring" concept is valuable.
Winner Statement
University

Fachhochschule Joanneum Graz

FH JOANNEUM Graz
Graz, Austria

Rebecca Daum,
FH JOANNEUM Graz

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