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Broad - To sea of life / Food Package

Broad - To sea of life

This design has refined traditional “Donggang” packaging style. Applying modern aesthetics, the packaging design has included story-telling. This not only adds more fun to the product, but also promotes local culture features. The packaging style has the shape of a ship in order to show features of Taiwan fishing boat. This has further integrated with landmarks of Donggang through a graphic presentation. In this design temples of Donggang, Gods of Blissfulness, Good Career, and Longevity, and three precious local products of Donggang also provide an atmosphere of the livelihood of fishermen.

University

Tainan University of Technology

Tainan University of Technology
Tainan, Taiwan

JHENG-AN HUANG,
Tainan University of Technology

MING-CIAN HONG,
Tainan University of Technology

ZIH-JIAO JHU,
Tainan University of Technology

YU-YU LIN,
Tainan University of Technology