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Immersive Lining / Brand presence, CeBIT 2014

Immersive Lining
Immersive Lining

Discipline: Interior Architecture

Immersive Lining
Immersive Lining
Immersive Lining

Discipline: Interior Architecture

Imagine travelling in an airplane with transparent lining. How would it be like? Perhaps like „Future Travelling“? With Immersive Lining exactly this was simulated for three clients: Rimowa (intelligent baggage), T-Systems (infrastructure) and Airbus (airplane). For the experience based presentation planned like an air travel we modified an Airbus mock-up with a media set-up inside the cabin including the floor (for a look inside the cargo hold). The highly interactive short trip not only led through fantastic sunrises but also directly under the frescoes of the Sistine Chapel.

Client / Manufacturer

Deutsche Telekom

Deutsche Telekom AG
Bonn, Germany

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q-bus Mediatektur

q~bus Mediatektur GmbH
Berlin, Germany

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