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Montblanc / Typography

Montblanc
Montblanc

Discipline: Communication

Discipline: Communication

The brand features of the Montblanc logo are translated stringently into the highly traditional company’s new corporate typeface. The new corporate typeface reflects Montblanc’s uncompromising demands regarding the form, style and processing of its own products. The basic geometric concept of the typeface, with its partially pointed ends, ensures an independent brand signal, which subtly conveys the familiar brand esthetics.

Client / Manufacturer

Montblanc International

Montblanc International GmbH
Hamburg, Germany

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Design

KW43 BRANDDESIGN

KW43 BRANDDESIGN
Düsseldorf, Germany

Prof. Rüdiger Goetz, Jürgen Adolph, Marc Schäde, Rui Abreu

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