The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
2015

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The Essence Of Cutting

Business equipment

From heart through hand to scissor: a new visual identity for a Berlin-based hairdresser that stands out in an oversaturated market and reflects the multifaceted nature of his business. Based around an abstract heart, a sophisticated, flexible and bold look was designed around a color palette of cooper, muted mint, and black. The heart-icon – reflecting two hands around a head and semantically standing for passion, empathy, welfare and the variability of business and being in particular – works equally well on its own as it does in a pattern of possible 6,000 plus configurations. It covers the concept from printed matter through interior to screen.

Client / Manufacturer

Micha Pelz Coiffure

Berlin, DE
Design
boymeetsgirl design Studio

boymeetsgirl design Studio

Berlin, DE

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