Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

The Essence Of Cutting / Business equipment

The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting
The Essence Of Cutting

Discipline: Communication

The Essence Of Cutting
The Essence Of Cutting

Discipline: Communication

From heart through hand to scissor: a new visual identity for a Berlin-based hairdresser that stands out in an oversaturated market and reflects the multifaceted nature of his business. Based around an abstract heart, a sophisticated, flexible and bold look was designed around a color palette of cooper, muted mint, and black. The heart-icon – reflecting two hands around a head and semantically standing for passion, empathy, welfare and the variability of business and being in particular – works equally well on its own as it does in a pattern of possible 6,000 plus configurations. It covers the concept from printed matter through interior to screen.

Client / Manufacturer

Micha Pelz Coiffure

Micha Pelz Coiffure
Berlin, Germany

GO TO PROFILE
Design

Boymeetsgirl Identity

boymeetsgirl design Studio
Berlin, Germany

GO TO PROFILE