Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

»Licht ist Osram« / Annual report 2013

»Licht ist Osram«
»Licht ist Osram«
»Licht ist Osram«
»Licht ist Osram«
»Licht ist Osram«

Discipline: Communication

»Licht ist Osram«
»Licht ist Osram«

Discipline: Communication

The aim of the first annual report for OSRAM was to highlight the importance of light, show strong growth in the lighting market and position OSRAM as a quality leader in line with the tagline »Licht ist Osram« (“Light is Osram”). We interpreted the tagline literally: the annual report cover page glows with a circle of real LED lights. The circle of lights is a key visual that represents the innovative spectrum of OSRAM’s products and services. It is featured in info graphics, reports and interviews, as well as the imagery used throughout the entire report.

Client / Manufacturer

OSRAM

OSRAM Licht AG
München, Germany

GO TO PROFILE
Design

KMS Team

KMS TEAM GmbH
München, Germany

Knut Maierhofer, Bettina Otto, Annika Goepfrich, Florian Köppen, Sonja Zech, Romea Doherty, Franziska Hösl, Jana Schauhuber, Bruno Marek, C. Baur

GO TO PROFILE