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Sorcerer-Rice Cooker / Rice cooker

Sorcerer-Rice Cooker

Discipline: Product

This product is designed for people who were born after 80s. Modern home appliances even disturb our lives. This product is as quiet as decoration articles. It helps users create tranquil atmosphere, making unsettled mind calm down. It breaks the boundaries between household electrical appliances and decoration articles creating a new concept. We transfer the traditional cooking method to modern home appliances and improve efficiency by using modern technology to keep the original taste. It`s a traditional element which performs in modern life.

Discipline: Product

Tradition meets new technology: this rice cooker won us over because it is a successful reinterpretation of a traditional household appliance and has thus been turned into a contemporary product. It features an unobtrusive, but aesthetically convincing, design. A product that looks good on every dinner table.
Jury Statement
Client / Manufacturer

Midea

Midea Electrical Heating Appliances Manufacturing Co., Ltd.
Shunde Foshan Guangzhou, China

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Design

Midea

Midea Electrical Heating Appliances Manufacturing Co., Ltd.
Shunde Foshan Guangzhou, China

Yang Ching Hsiung, Zhang Chunyu, Zhao Yingmei, Li Dexiang, Hou Jieping

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