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Bechtle GB 2013 / Annual report 2013

Bechtle GB 2013
Bechtle GB 2013

Discipline: Communication

Discipline: Communication

Company policy and company design: in harmony, intelligible and straightforward. "Straight on" is the slogan of the company report. It refers to Bechtle AG's success story, and was illustrated in a clear design vocabulary. The Special Pages' Japanese brochure symbolizes the transition from one topic to the next – quite straight on –, the consistent usage of Bechtle's colors emphasizes the company's individuality and ensures brand recognition.

Client / Manufacturer

Bechtle AG

Bechtle AG
Neckarsulm, Germany

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Design

W.A.F. Werbegesellschaft mbH

W.A.F. Werbegesellschaft mbH
Berlin, Germany

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