Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Bechtle GB 2013 / Annual report 2013

Bechtle GB 2013
Bechtle GB 2013

Discipline: Communication

Discipline: Communication

Company policy and company design: in harmony, intelligible and straightforward. "Straight on" is the slogan of the company report. It refers to Bechtle AG's success story, and was illustrated in a clear design vocabulary. The Special Pages' Japanese brochure symbolizes the transition from one topic to the next – quite straight on –, the consistent usage of Bechtle's colors emphasizes the company's individuality and ensures brand recognition.

Client / Manufacturer

Bechtle AG

Bechtle AG
Neckarsulm, Germany

Go to profile

W.A.F. Werbegesellschaft mbH

W.A.F. Werbegesellschaft mbH
Berlin, Germany