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Road-beat / Concept Tire


In the future, Urban people are tired of their dreary city life. They will be excited by this concept tire, whch has various emotional components. Road-Beat makes driver concentrate on driving and comfortable generating alpha-wave noise. Also LED bulbs in Tread pattern improve vehicle’s visibility and give visual amusement to people .



Konkuk Univ

Konkuk Univ
Seoul, South Korea


Kumho Tire

Kumho Tire
Gyeonggi-do, South Korea

In Sunghoon