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Mobility is a growing need in our culture, which reflects in all our life aspects including coffee preparation. We see more and more objects like special thermic cups and new ways to make coffee in your car and outdoors. GO stretches the limits of technology without compromising on coffee quality. Taking the coffee machine with you means changing its concept. It could serve you well on your quiet “alone time”, but if you share the coffee preparation experience with others it becomes a socialising product. It is small, light weight and easy to use wherever you GO
Bezalel Academy of Arts and Design
Lee Ben Yosef
Petah Tiqwa, Israel