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10/60 / Social Health Movement


Prolonged sitting is one of the leading factors of obesity, heart related illnesses, high blood pressure, diabetes and some forms of cancer.

10/60 is a social movement to challenge our society to move more, reminding people to be up and moving 10 minutes for every 60 minutes. It is facilitated by a website and a smartphone application that monitors physical inactivity, both designed to be fun and easy to use.

10/60 aims to inspire people to leverage their communities and integrate more physical movement in the home, work, and societal environments. Change starts with us.


Umeå Institute of Design

Umeå Institute of Design
Umeå University
UMEÅ, Sweden


Lynn Bui

Lynn Bui
Seattle, United States