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The brand “Preliminary Awareness” presents good tea in Pear Mountain of Taiwan.
The name of the brand wants to express one’s peace of mind and the awareness of one’s spirit. One awakes from perplexity, finding peaceful and natural space for his spirit.
Its visual design adopts eastern water ink paintings and calligraphy typeface to express the artistic conception of eastern culture with simple black, white and gold.
Ting-An Wang Ling-Yu Wang