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Make a value yourself / Bottle cap

Make a value yourself
Make a value yourself

Bottles are constantly produced, used, thrown away and produced again on a daily basis. For those that are not lucky enough to be recycled i wanted to provide an accessory to facilitate the potential to up-cycling. By enhancing the form of the unused bottle into a useful aesthetic brought back to life. The product will empower the user to partake in the social drive to save our environment in their homes in a refreshing and valuable way. As way to nudge the consumer to recycle in a meaningful way, my product delivers both the need to recycle and the want for something new.

Video link : http://youtu.be/82pFPSpfHUo


Royal College of Art

Royal College of Art
London, United Kingdom


Ryan Jongwoo Choi

Ryan Jongwoo Choi
Seoul, South Korea