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atelier peter schmidt created the concept, the Corporate Identity and the packaging for the new tea brand Mistral Grand Selection. According to the created CI the design was implemented in a classic and luxurious way. Intelligent and sustainable design should be ecological responsible. Besides FSC-paper special developed materials made from sugarcane and corn were used for sachets, foils etc. – instead of conventional plastics made of oil. Therefore, the whole packaging is 100% bio-degradable in twelve weeks. That‘s why the production process is 70% CO₂ reduced.
Baliarne obchodu, a.s. Proprad
PETER SCHMIDT, BELLIERO & ZANDÉE