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”ID”: a necessary fashion item for a smart lady. ”Tribu”: a necessary dessert item for a smart lady to adopt the dessert item as a design factor. The fashion of young lady’s consumer generation pursues her own style, not to similar to others. Design is based on emotion. ”ID” is delight and cheerful, ”Tribu” is clear and elegant. Both packages, thanks to their two-step cases different from common chewing gum packages, show forgeability, convenience and transportability.
cdupartners
Seoul, South Korea
Yi Jong Seok (Director), Kim Kyung Su, Youn Tae Hyun (Designers)
LOTTE Confectionery
Seoul, South Korea
Ryu Sang Hun (Director), Kang Jae Koo
