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Backhaus Dries / Corporate Design

Backhaus Dries
Backhaus Dries

Discipline: Communication

Discipline: Communication

This family-owned business enjoys a venerable tradition in the Rheingau region. The company has succeeded in using its exceptional, handmade quality and close regional ties. The “Bäcker Dries – Rheingau” (Baker Dries − Rheingau) brand was developed with the goal of strengthening this distinctive position even further. The new “Bäcker Dries – Rheingau” logo is a combined word and image mark: it consists of a portrait of its founder above the brand name in a founding-period-like typography. The brand claim “Gute Leute – gute Produkte” (Good people – good products) refers to the traditional, handcrafted mode of production as well as to the trusted employees.

Client / Manufacturer

Backhaus Dries GmbH

Backhaus Dries GmbH
Rüdesheim am Rhein, Germany

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Design

Fuenfwerken Design

Fuenfwerken Design AG
Wiesbaden, Germany

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