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Girls' Generation / Album

Girls' Generation
Girls' Generation

Discipline: Packaging

Discipline: Packaging

The fourth full album of the 9-member girl group Girls’ Generation was released in a total of ten versions; nine versions for each member and one for the entire group. These ten albums were filled with pictures and graphic designs to express each member’s unique character as well as maintaining its unity as a group. The combination of the specially created Korean logo, tattoos and other funky graphics display the real Korean street-punk mood. The Korean logo was made not only for the name of the Girls’ Generation group, but also for each member’s Korean initials showing its various applications.

Client / Manufacturer

S.M.Entertainment

S.M. ENTERTAINMENT
Seoul, South Korea

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Design

S.M.Entertainment

S.M. ENTERTAINMENT
Seoul, South Korea

Heejin Min (Art Director, Design), Woocheol Jo (Design)

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