Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Chishan Banana Pastry / Package

Chishan Banana Pastry
Chishan Banana Pastry

Chishan is a city in Southern Taiwan. Its main crop is banana, the most prominent fruit especially grown in Taiwan.
The branding concept of this packaging design focuses on the said product with local features.
Recyclable paper is used as packaging material. The packaging structure is presented in folio. A plantain leave is covered on the external box. This is intended to enhance product image. The mailing label is attached on diagonal lashing and this is intended to enhance traveling concept.
The visual image depicts famous scenic spot of Chishan railway train through the application of light-color illustration technique.

University

Tainan University of Technology

Tainan University of Technology
Tainan, Taiwan

Design

Tainan University of Technology

Tainan University of Technology
Tainan, Taiwan

Nian-Cih Jheng Ching-I Hsieh Supervising Faculty Ming-Lung Yu Wei-Chao Hsu