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Blackmagic Cinema Camera / Digital cinema camera

Blackmagic Cinema Camera
Blackmagic Cinema Camera

Discipline: Product

Discipline: Product

At less than $ 3,000, the Blackmagic Cinema Camera provides Hollywood quality filmmaking at a fraction of the cost of existing cinema cameras, costing upward of $ 20,000. A truly democratizing product, it has had significant cultural implications on the global video industry putting high-end filmmaking technology within the reach of all. The simple, minimalist design is without any visual clutter. A touchscreen interface and large display improves the user experience. Innovative engineering, materials and manufacture have resulted in a lower cost product, 1/3 the size and weight of current cameras with no compromise in reliability or quality.

Here we have a professional video camera, for use with lenses with electrical aperture settings which is perfectly designed in every detail and which shows an incredible attention to material and to surface design. It is a precision instrument which exactly states its objective – the perfect optical reproduction.
Jury Statement
Client / Manufacturer

Blackmagic Design

Blackmagic Design
Melbourne, Australia

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Design

Blackmagic Design

Blackmagic Industrial Design Team
Melbourne, Australia

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