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KBS Media Facade / Korea's Presidential Election

KBS Media Facade
KBS Media Facade

Discipline: Communication

Discipline: Communication

The 90 x 60 m KBS Presidential Election media facade was the first attempt of such kind in the history of world broadcasting. It had many citizens at Gwanghwamun experience unique space by dynamically expressing Korea in 3D, which will have new beginning within the greatest wishes of people. The KBS Presidential Election media facade followed the story line that “ballots (wishes) of people get together to become a bird of hope, and the wing-beat of that bird of hope creates new change to form a new Korea where all people beam with big smile.”

Client / Manufacturer


Seoul, South Korea


d'strict holdings, INC.

Seoul, South Korea

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