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digitalDigm, mid-sized digital marketing company in Korea, has made the ”digitalDigm's Welcome Kit” for newcomers. When job candidates visit the office, they get company identity through sight of the office building. For this reason, the exterior of the welcome kit is designed in the form of the office building, to make first impression of newcomers last long. When they open the package of the brochure, they can learn six stories about the company. And they will find an ID card at the last page. When newcomers tag this card on main gate of the building, LED board at the stairs welcomes them saying hello. This gives them an interactive experience.