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Pupils of a reform pedagogical primary school created an animated cartoon film to illustrate the run of life embodied by a lion. The extraordinary packaging of the DVD stylizes the lion’s mane, which poses as the closure of the jewel case. Each packaging is made by hand, vividly illustrated, folded with a pattern and finally cut. It is made out of Cradle to Cradle® accredited paper and clings together without any glue by appropriate folds. This packaging can be decomposed to 100% and therefore responses to the life of the lion in the cartoon film.