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Zukunftsmärkte / Annual Report 2012


Discipline: Communication

Discipline: Communication

In its current Annual Report under the slogan “Pioneering Future Markets”, the Group is turning its attention to China and the potential offered by expansion in the provincial regions in the west of the country. Three examples present the positioning of Deutsche Post DHL here. In the magazine section, three lively reports vividly describe how Deutsche Post DHL is developing market segments, organizing delivery chains and expanding infrastructure in China. The design also reflects the company’s focus on China in its use of colors, images and material relating to Chinese culture throughout.

Client / Manufacturer

Deutsche Post DHL Group

Deutsche Post DHL
Bonn, Germany

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hw.design GmbH
München, Germany

Frank Wagner (Creative Director), Sandra Gieseler (Senior Design Director), Manuel Rigel (Design Director)

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