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FLUIDIC combines eight high-speed laser projectors, a physical point cloud formed by 12,000 spheres and the interactions of its visitors to transform Hyundai's design philosophy “Fluidic Sculpture” into a vivid art experience. Shaped by user interaction, molecules of light begin to swarm and aggregate. Ever-changing dynamic light sculptures are created, conveying the essence of Hyundai's design language: the inspirational role played by nature and the ability to continuously adapt and evolve.
Hyundai Motor Company
Innocean Worldwide Europe GmbH
Frankfurt a. M., Germany
WHITEvoid interactive art & design
Christopher Bauder, Anna Pilarska